Mim Ceramic Pickups

They probably do it to cut down costs since ceramic magnets are cheaper than alnico.
Mim ceramic pickups. So we often hear. Alnico is nice and warm and great for blues. Bobbin type wire type of coil and gauge country of manufacture the ceramic pickup will be cheaper. You often hear that the sound of a pickup is dominated by the choice of magnet used in its construction.
With windings like for like the ceramic will usually have a thicker less stratty sound with a chunkier midrange and less definition. To my ear much of the personality of the strat is lost with this type of pickup.
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